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Farming Smarter, Not Harder: Why Africa’s Extension Systems Need a Digital Reset

Farming Smarter, Not Harder: Why Africa’s Extension Systems Need a Digital Reset

Across Sub-Saharan Africa, agricultural extension systems are under strain. In Malawi, one extension officer may serve over 4,000 farmers and agripreneurs—eight times the maximum ratio recommended by the FAO. Most smallholders lack access to timely, relevant, and localized guidance on inputs, incubation, and climate-smart agronomic best practices.

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Moja the Camel versus Moja the Unicorn
Agriculture, Business Stephen Grabill Agriculture, Business Stephen Grabill

Moja the Camel versus Moja the Unicorn

Moja’s pivot to the agriculture sector and direct-to-farmer Climate-Smart Agriculture training through Moja Academy may seem to the casual observer like a sudden and sharp deviation in strategy, but it’s rather the cumulative effect of a long process of trial and error of operating the Moja app in Africa.

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